Snappy Email

Simple pricing: one contact limit, one send limit.

Core features on every plan, Free included. Pick by the size of your list.

Choose your plan

  • Free

    No credit card required

    Trying it out, or a very small list

    Individuals and Italian businesses (VAT included): €0

    EU businesses outside Italy with a VAT number, and non-EU businesses (excl. VAT): €0

    Contacts
    100
    Sends per month
    500
    Campaigns per month
    2
    Active automations
    2
    Steps per automation
    5
    Create your free account
  • Starter

    Newsletters up to 10,000 contacts

    Individuals and Italian businesses (VAT included): €19.99 /month

    EU businesses outside Italy with a VAT number, and non-EU businesses (excl. VAT): €16.39 /month

    Contacts
    10,000
    Sends per month
    15,000
    Campaigns per month
    10
    Active automations
    10
    Steps per automation
    20
    Choose Starter
  • Startup

    Lists up to 30,000 contacts

    Individuals and Italian businesses (VAT included): €49.99 /month

    EU businesses outside Italy with a VAT number, and non-EU businesses (excl. VAT): €40.98 /month

    Contacts
    30,000
    Sends per month
    100,000
    Campaigns per month
    100
    Active automations
    50
    Steps per automation
    50
    Choose Startup
  • Pro

    Lists up to 50,000 contacts

    Individuals and Italian businesses (VAT included): €99 /month

    EU businesses outside Italy with a VAT number, and non-EU businesses (excl. VAT): €81.15 /month

    Contacts
    50,000
    Sends per month
    250,000
    Campaigns per month
    500
    Active automations
    200
    Steps per automation
    100
    Choose Pro

Included in every plan

  • Subject-line A/B tests
  • Drip automations
  • Scheduled sends
  • Rule-based audiences, templates, CSV import
  • API v1
  • Workspace members: No limit
Detailed plan comparison
Snappy Email plans
FreeStarterStartupPro
For Trying it out, or a very small listNewsletters up to 10,000 contactsLists up to 30,000 contactsLists up to 50,000 contacts
Individuals and Italian businesses (VAT included) €0 €19.99 /month €49.99 /month €99 /month
EU businesses outside Italy with a VAT number, and non-EU businesses (excl. VAT) €0 €16.39 /month €40.98 /month €81.15 /month
Contacts 10010,00030,00050,000
Sends per month (campaigns and automations) 50015,000100,000250,000
Campaigns per month 210100500
Active automations 21050200
Steps per automation 52050100
Subject-line A/B tests YesYesYesYes
Drip automations YesYesYesYes
Scheduled sends YesYesYesYes
Rule-based audiences, templates, CSV import YesYesYesYes
API v1 YesYesYesYes
Workspace members No limitNo limitNo limitNo limit

Individuals (in the EU and outside it) and Italian businesses: prices include VAT, the amount you see is the total; Italian businesses get an invoice with their VAT number. EU businesses outside Italy with a valid VAT number: price excluding VAT, with VAT under reverse charge. Businesses outside the EU: price excluding VAT. Businesses enter their business details when they buy. Sends per month are one cap for campaigns and automations, with a heads-up at 80%; it resets at every renewal (Free at the start of each month) and doesn’t roll over. Each contact gets at most 3 automation emails a day. Monthly billing, no annual plan. The Free plan needs no credit card.

Prices updated on .

How to choose a plan

Count your contacts, then check sends. Multiply contacts by how many times you write in a month: automation emails count in the same cap.

  • One send a month to 10,000 contacts is 10,000 sends: Starter leaves 5,000 sends for automations.

  • Three sends a month to 30,000 contacts is 90,000 sends: Startup leaves 10,000 sends for automations.

  • Four sends a month to 50,000 contacts is 200,000 sends: Pro leaves 50,000 sends for automations and extra campaigns.

With fewer than 100 contacts, the Free plan covers up to 500 emails a month, automations included, and 2 campaigns a month, with the core features already included.

What happens when you reach a limit

One monthly send cap, for campaigns and automations. At 80% we let you know; at 100% new campaigns stop, automations keep going up to 110% and then wait in a queue until renewal or an upgrade. On Free everything stops at 100%. No automatic extra charges, and unused sends don’t roll over.

Pricing FAQ

Is there a free trial?

Paid plans have no trial. The Free plan costs nothing, never expires and needs no credit card: 100 contacts, 500 sends and 2 campaigns a month, with core features included.

Can I change plans at any time?

Yes, you upgrade from the app.

Can I cancel anytime?

Yes. Cancellation takes effect at the end of the period you’ve already paid for; there are no refunds for unused time in the month.

How do I pay?

By card, through Stripe. You get an invoice every month in the customer portal.

I’m an individual: does the price include VAT?

Yes. For individuals, in the EU and outside it, €19.99, €49.99 and €99 a month are the total, VAT included.

I’m an Italian business with a VAT number: what do I pay?

The VAT-inclusive price: €19.99 a month for Starter, €49.99 for Startup and €99 for Pro. Your invoice shows your VAT number: enter your business details when you buy.

I’m an EU business outside Italy, or a business outside the EU: what do I pay?

The price excluding VAT: €16.39 a month for Starter, €40.98 for Startup and €81.15 for Pro; Free stays free. Enter your business details when you buy. If you’re an EU business with a valid VAT number, we don’t charge you VAT: it’s handled under reverse charge, and your VAT number appears on your invoice.

Do you accept customers outside the EU?

Yes. Individuals pay the VAT-inclusive price (€19.99, €49.99 or €99 a month), just as in the EU; businesses pay the price excluding VAT (€16.39, €40.98 or €81.15 a month) and enter their business details when they buy. Individuals resident in the United Kingdom can use the Free plan; at the moment we can’t activate paid subscriptions for UK individuals. UK businesses can subscribe as businesses outside the EU.

What if a payment fails?

There’s a grace period to update your payment method.

What’s different between Free and paid plans?

The contact, send, campaign and automation limits. Core features stay available on Free too.

What happens when I run out of sends for the month?

Each plan has one monthly send cap that covers both campaigns and automations. At 80% we let you know by email and in the app. At 100% new campaigns stop and we offer you an upgrade; automations keep running up to 110%, then pause and new entries wait in a queue. When the plan renews or you upgrade, the queue restarts and skips sends that have waited more than 7 days. On Free everything stops at 100%, with no extra margin. The cap resets at every renewal (on Free, at the start of each month) and unused sends don’t roll over. No automatic extra charges.

Do automations count towards my sends?

Yes, in the same monthly cap as campaigns. Each plan also has a maximum of active automations and of steps per automation: Free 2 and 5, Starter 10 and 20, Startup 50 and 50, Pro 200 and 100. Each contact gets at most 3 automation emails a day and can re-enter the same automation after at least 24 hours.

How many people can use the account?

There’s no limit on workspace members, on any plan.

Do you offer non-profit discounts or annual plans?

Not at the moment.

I have another question.

Email support@crunchy-bytes.com.

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